Nike's Kaepernick ad drove away some customers but galvanized others
Nike Nearly Dropped Colin Kaepernick Before Embracing Him - The New York Times
Nike historically finds success endorsing social issues in ads
Analysis of Nike's Social Media Marketing Strategy
Nike sales booming after Colin Kaepernick ad, invalidating critics - ABC News
After Colin Kaepernick's Nike Deal, Some Salute Swoosh, Others Boycott It - The New York Times
What You Can Learn from Nike Branding Strategy | Rival IQ
Social Media Analysis Shows Nike Scored a Major Win With Kaepernick Ad
Nike Marketing Strategy: Why Nike Is A Marketing Leader? – Mageplaza
The Secret Behind Nike's Great Social Media Content
PDF) SOCIAL MEDIA MARKETING IN FASHION BRANDS IN NIKE
Nike Ads Made Social Statements Throughout Its History
Fifty Digital on Twitter: "Nike 'just did it': 7.3m interactions within 24 hours ✓ But what impact has this campaign had on @Nike and other brand's approaches to the digital industry? 🤔
NIKE Social Media Report by Travis Beam
How Nike became a Leader on Social Media
Social Media Analysis Shows Nike Scored a Major Win With Kaepernick Ad